Mail promotion is one of the most important e-marketing tools

There are many e-marketing tools to promote your brand or services/products that you want to spread among the public, such as promotion via social media, landing pages, and e-mail promotion, which we will review in this article

Create a campaign first

Create a professional-looking email first. When the recipient opens the email, if it is not professional and attractive at first glance, the user will definitely leave quickly without paying attention to the content. You can do this easily by choosing a template from the many templates available on the Internet, some of which are free and some are paid. Today, in light of modern development, there is what is called drag and drop, which is a system that relies on modifying parts of the template you have chosen in terms of logo, content, images, and there are many platforms that offer this feature, such as sendinblue which provides many free features and registration is free. You can click on Create a Marketing Campaign First Step and follow the following

After clicking on create campaign, a page will appear with many steps as shown:

Click on add form to add sender email or the email that others will see above the email from which it came and also my name Or the company name as shown:

After that, the second step is to choose (to), which is to choose the list of emails to which you will send the email form

Don’t forget to save each step after completing it, then the subject or email address is a phrase that should be attractive and simple at the same time and is the first thing the user will see when he opens the mail within the basic messages, for example it could be (25% discount on the new collection of winter clothes) or (Subscribe now to a package such and such on the occasion of the World Cup and get a 25% discount), the phrase will certainly attract the user’s eye and you must also be honest in the services you provide because the main goal of opening the email and taking the purchase step through it means that the user will move to your site and if you do not provide a good service, he will not open the mail sent from you again and thus you have lost an important customer because the next time if he trusts you, he will certainly open any offers from you via email, imagine this with 300 customers, your email campaign will certainly always succeed and this is one of the most important electronic marketing tools if you use it well

In the other box you will find the subject which is the email address and below it the description which is the text that appears below the email address and it is 35 characters, You can also write a quick summary of the content because it will increase the email opening rate

After saving the settings, choose Design Email to start designing the email content from within

Choose the appropriate template

Choose template gallery to view the library of available templates and choose the template that suits the product or service you want to promote. In this example, we will choose Black Friday, which is located below among the templates

After that, the template will appear to you, you can change the logo to your own logo, you can link the menu in the template to the menu on your site such as about us, contact, home, offers, or you can even delete it and just stick with the content inside the template from text and image, and the most important thing is that there is a call to action under the image or an urge to take action such as buy now or register with us or get a discount, etc.,

After you finish modifying the template according to the offer you want to promote to your audience, click on continue

Settings Sending

Now we have finished preparing the campaign. Then click on schedule campaign and three options will appear. The first is send now, schedule, best time. This means that you can send the campaign now, specify a specific time for sending, and the best time for sending. In this example we will choose Send Now

The phrase Congratulations, the advertising campaign has been sent successfully will appear

Attach recipients’ emails

Important note: Don’t forget to go back to the control panel to make sure you have attached the list of emails you want the promotion to reach

Click Ali import all your contacts and you will see two options, one of which is copying and pasting the emails or uploading the file in Excel format.

Choose copy and paste and add the emails you have one by one and you will not need to do this after that The matter is whenever you want to create an advertising campaign because it will be a fixed mailing list in the control panel, all you have to do is choose the list you want to send to as in image No. 4 for step (to)

Click on check the date, confirm data, confirm mapping, i confirm and the phrase Import has been completed will appear

You can create more than one advertising campaign, for example, you can create a campaign for learning first and after making sure that you have become a professional, you can create a real advertising campaign and send it to the emails, also do not forget to put your personal email in the list to which the offer is sent so that you can see the final form of the promotional offer